It is called ambient advertising and it’s about placing ads on unusual items or in unusual places you wouldn’t normally see an ad. An ambient ad doesn’t have to be placed outside. Ambient advertising can be found anywhere and everywhere! The key to a successful ambient media campaign is to choose the best media format available and combined with effective message. These kinds of ads often make someone think about a certain place or thing differently.Read Article
Posts Tagged with: brand
What would happen if you took iconic brands and minimalized the details on their packaging to their absolute minimum? Is that going to help or hurt the brand? Mehmet Gozetlik of the design collective Antrepo decided to see for himself.
Most ads out there are annoying, but given the amount of professionals working in the marketing and advertising industries, they’re bound to come up with something cool and creative sooner or later. In this post you will see some of the most creative print ads I could find.Read Article
When just the packaging is the best way to stand out your product from the rest of the market.Read Article